Nan Shan Life Insurance Co., Ltd.


	Awards and Records

Founded in July 1963, Nan Shan Life Insurance Co., Ltd. (“Nan Shan Life”) is one of the longest-established insurance companies in Taiwan.

Over the past half century, Nan Shan Life has upheld its corporate values of trust, care and integrity. It has endeavored to serve each policyholder from the customers’ perspective, and has been committed to promoting the sound development of Taiwan’s insurance market.

In August 2011, Ruen Chen Investment Holding Co., Ltd. (“Ruen Chen”) became Nan Shan Life’s largest shareholder and brought with it its management expertise. Ruen Chen is a Taiwan-based joint venture funded by Ruentex Group and Pou Chen Group. Both are successful enterprises with a long history and outstanding reputation in Taiwan. Sharing the same corporate values, Nan Shan Life takes root in Taiwan with a commitment to sustainable development. Nan Shan Life is well recognized for its industry leadership in quality agents, educational training, technology solutions and customer services.

In September 2016, Nan Shan General Insurance was formed as a subsidiary of Nan Shan Life to provide Taiwanese people with one stop shopping of general and life insurance services, as part of our aim to build up a risk-free protection net. In May 2017, Nan Shan Life took over all assets and liabilities of the troubled Chaoyang Life Insurance, demonstrating its commitment to fostering the sound development of Taiwan’s insurance market. The rights and interests of the original Chaoyang Life Insurance’s policyholders are well protected. Furthermore, they are able to enjoy the excellent customer services provided by Nan Shan.

As of the end of 2017, Nan Shan Life’s total assets exceeded NT$4 trillion. With over 11 million effective insurance policies, Nan Shan Life provides top-quality protection and insurance planning services to more than six million policyholders through its extensive service network nationwide, including 25 branch offices and over 350 agency offices.

	Corporate Vision

	1. Being the insurer with leading mindshare Insurance is a business that contributes to the well-being of society. Nan Shan Life is committed to forming high-quality corporate cultures and delivering values of integrity and happiness to become customers’ top-choice.

	2. Being the insurer with the best asset management By taking a macro-prudential approach to actively invest worldwide, Nan Shan Life is the insurer with the best asset management results. These investment achievements are shared with staff members and policyholders.

	3. Being the insurer that staff members take pride in and the preferred employer for job seekers Nan Shan Life provides a platform for employees to fully develop their potentials and attain self-realization. Nan Shan Life aims at becoming the first employer choice for top job seekers. Every staff member feels proud of working at Nan Shan Life!

	Management Philosophy

	1. Strong foothold in Taiwan / Sustainable management The management team of Nan Shan Life aims to become a local company that acts in the best interests of Taiwan

	2. Respect peers / Collaboration and sharing Team spirit, mutual cooperation, creating shared value

	3. Care and credibility / Live up to customers’ expectation Building a credible and caring insurance business